
Sharing your experience, timeline, and team members. It’s best you start with a brief story of your business, followed by Now that you’ve all this information, get to writing your

Either go for headshots or share a team picture. Pictures – your picture and your team’s.Awards and any social proof that you’d want to add.Experience including your business’s timeline and interesting milestones.Was there a problem you faced that you thought about solving with your product? Or, did circumstances and a bunch of failures led you to your current business? Write it down. Brand story or what inspired your business’s birth.Value proposition explaining why people should buy from you.Related: 21 Examples of Stellar Services Page Copywriting How Do I Write an About Us Page?įor this, you’ll need to put together some raw ingredients
ABOUT US PAGE EXAMPLES HOW TO
So without further ado, let’s walk you through how to write A well-planned About Us page can do all this! When prospects learn your story and connect with it, they’re likely Values, and gives an inside look into how your business came to be, but it also Isn’t it?Īn excellent About page not only narrates your story, Shared on their About page and a story that you find inspiring? I’m willing toīet you’d work with the latter. You know nothing about or would you deal with someone with a friendly face Think of it like this: would you rather buy from a business If you’re a brand, be sure to share your team as well unless you have a separate page introducing your teammates.īut the question remains: why do you want to nail sharingĪll this information? The reason is simple: you want to take your audienceīackstage to show them you are human and tell them you are worth trusting (and, Your experience including how long you’ve been in business, awards you’ve won, and similar.The story behind you or why you started your business.What is The About Us Page For, and Why It’s Important to Nail It?Īn About Page is where you share your brand story, company values, and mission, as well as experiences.
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